To overcome the complexity of TVRI, the ADP Portal  government then lifted Sumita Tobing (Sumita Tobing successful coverage of the program gave birth to 6 SCTV) as Managing Director TVRI.Sumita optimistic in making improvements and changes in financial healthy TVRI.Untuk, TVRI must open ourselves to any proposed advertising komersial.Sumita change the status of TVRI be PERSERO.Dengan PERSERO status, Sumita optimistic would be able to achieve 25% or advertisements about 1.5 trillion dollars in 2003.
The notion CEO responded by pemerintah.Menteri State Enterprises asserts that the assets of 250 billion dollars, TVRI worthy of the status of the Company was born Terbatas.Hingga Government Regulation No. 9 of 2002 on transitional status of TVRI.

The development of Private Television Stations
1989 was a milestone in the development of broadcasting in Indonesia after nearly 37 years into a single fighter.Dominasi TVRI TVRI began to show signs of ending after mengudaranya RCTI.
Ishadi SK in his book The World Broadcasting, Prospects and Challenges mention the real conditions Indonesia.Setelah television broadcasting through a period of monopoly for more than a quarter century in the Indonesian television system enters the stage deregulasi.Banyak questions that arise about the reason for the government to deregulate the most incoming ini.Jawaban sense can be formulated into four main reasons:
1. There needs more tv channels to meet the desires of the audience TV audiences numbering more and better economic life.
2. The threat of transnational television via satellite dish.